摘要
随着互联网的发展及"大众创业万众创新"的政策引导,互联网创业蓬勃发展。交易费用决定了企业与市场的边界,也必然成为互联网创业的重点考察因素。基于威廉姆森的交易费用理论,从资产专用性、交易频率与交易不确定性三大维度对互联网创业的交易费用进行分析,并考虑到互联网创业效率与新创企业竞争力,探讨创新驱动对于互联网创业的影响。研究认为,互联网创业的有效发展有利于经济增长,而实现创业绩效则需要重视创新,以便于降低交易费用,增强市场竞争力和实现可持续发展。
With the development of internet coupled with the ＂mass entrepreneurship and innovation＂policy induced, internet start-ups flourish. Transaction costs determine the boundaries of market and enter-prise so that they are bound to become an important factor in internet business. In fact, the advancing of theinternet firms＇ development is because of the minimization process of transaction costs. Based on William-son＇ s transaction cost theory, the transaction costs of internet start-ups are analyzed from three dimensionssuch as asset specificity, transaction frequency and uncertainty. Taking the efficiency of internet start-upsand competitiveness of new ventures into account, the impact of innovation-driven for internet start-ups is an-alyzed. The paper suggests that the effective development of internet start-ups is conducive to economicgrowth, and realizing their business performance demands the attention of innovation in order to reduce trans-action costs and enhance market competitiveness and sustainable development.
出处
《广东财经大学学报》
CSSCI
北大核心
2016年第3期26-33,共8页
Journal of Guangdong University of Finance & Economics
关键词
互联网创业
交易费用
创新驱动
大众创业
万众创新
internet start-ups
transaction costs
innovation drive
mass entrepreneurship
mass inovation
