摘要
"互联网+"是经济提质增效和发展方式转变的迫切要求。互联网与传统产业的融合已成为新常态下产业转型升级的一大发力点。本文通过比较传统畜牧业与"互联网+"畜牧业在市场需求、市场范围、生产方式、竞争策略、销售渠道和创新方面的区别,分析现代畜牧业发展的现状及存在的问题,得出"互联网+"畜牧业模式下现代畜牧业转型升级的机制,通过互联网经济与畜牧经济的结合点制作出路径图,最后根据所得的路径图提出相应的政策建议。
"Internet Plus" is the urgent requirement of advancing economic quality and efficiency as well as changing the development mode. The integration of Internet and traditional industries have become a great force point of industrial transformation and upgrading in the new normal . This paper compares the distinctions in market demand, market area, production mode, competitive strategy, sales channels and innovation between traditional and "Internet Plus" animal husbandry, analyzes the situation and consisting problems of the development of modern animal husbandry, obtains the mechanism of modern animal husbandry transformation and upgrading under the pattern of Internet Plus" animal husbandry, and designs a path figure based on the joint points between internet economy and animal husbandry economy. Finally, this paper puts forward corresponding policies and recommendations based on the path figure
出处
《中国畜牧杂志》
CAS
北大核心
2016年第10期43-48,共6页
Chinese Journal of Animal Science
基金
浙江省高校人文社科重点研究基地(浙江工商大学应用经济学)项目(JYTyyjj20150102)
教育部重点研究基地浙江工商大学现代商贸研究中心项目(15SMGK22YB)
浙江省哲学社会科学重点研究基地浙江工商大学浙商研究中心课题(11JDZS02Z)
关键词
“互联网+”
现代畜牧业
转型升级
"Internet Plus"
modern animal husbandry
transformation and upgrading