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军事微信公众号的生存逻辑探析

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摘要 军事微信公众号已成为军事领域发布信息和引导舆论的重要渠道。本文通过研究发现,军事类微信公号虽相对传统军事传播中有创新之道,但迅速变换的媒体环境提出了新挑战,他们未来如何做到适者生存?本文结合相关理论,提出了相应的突围之法。
作者 周雷
出处 《中国记者》 北大核心 2016年第5期68-69,共2页 Chinese Journalist
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