摘要
近年故宫博物馆花式卖萌系列的文创产品引起了惊人的销售热潮,针对这一现象,本文对文化创意产品的创新设计做出了新思考。在蓬勃发展的文化创意产业越来越注重体验的趋势下,本文欲从"体验"的视角审视文创产品的创新设计,在产品的体验设计、文化元素在产品设计中的应用等理论研究基础上,探索文创产品的创新设计新模式——体验设计应用到文创产品设计中,以期为文化产品创新设计提供更系统有效的理论指导。
In recent years, series of cultural and creative products from the Imperial Palace Museum caused a sales boom surprising. In view of this phenomenon, this paper makes new thinking on innovative design of cultural and creative products. In the vigorous development of cultural and creative industries, more and more attention are paid to user experience, so this paper intends to from the perspective of ＂experience＂ to examine the product innovation design. In the experience of the product design, cultural elements in product design are in the application on the basis of theoretical research, explores the cultural and creative product innovative design of the new model-- experience design is applied to the record in the product design, hoping that it can provide effective theoretical guidance for product innovation culture design.
出处
《设计》
2016年第9期30-31,共2页
Design
关键词
体验设计
文创产品
设计与开发
Experience design
Cultural and creative products
Design and development
