摘要
运用访谈法、问卷调查法、数理统计法和文献资料研究法,从体育消费水平、体育消费结构、家庭对儿童体育消费的观念、体育消费环境四个方面进行了调查研究,国内儿童体育消费现状的特点是:(1)消费水平较低,结构不合理;(2)体育消费充满功利和短视;(3)投入时间太少;(4)缺乏良好的体育消费环境.并提出相应建议:(1)引导家长参与到体育运动中来;(2)加快体育消费环境的建设,优化服务质量;(3)降低儿童课业负担,宣扬体育参与和消费的正确观念.
The findings of interview, questionnaire survey, mathematical statistics and document reading show such features of domestic children sports consumption as lower level and unsound structure, utilitarianism and short- sighted consumption, less time investment and the lack of good sports environment. The countermeasures include the encouragement of parents＇ anticipation, the improvement of environment development and service quality, and the decrease of children＇s homework and the publication of right conceptions of sports anticipation and consumption.
出处
《四川文理学院学报》
2016年第2期49-54,共6页
Sichuan University of Arts and Science Journal
关键词
儿童
体育消费
children
sports consumption
