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“媒介即意识”:人工智能+媒体的媒介环境学理论想象 被引量:4

“The Medium Is the Consciousness”:Theoretical Bases of Artificial Intelligence Plus Media from the Perspective of Media Ecosystem
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摘要 人工智能技术的快速发展和新媒体的嵌入,极大地冲击和影响着新闻业的格局,媒介环境变革的速度和幅度大有愈演愈烈之势。对于人工智能+媒体,新闻传播学界应有自己的理论根基,而非直接大范围地进入就现象讨论问题的阶段。文章从媒介环境学第一层次的研究主题"媒介的静态分析"入手,思辨性地提出基于人工智能+媒体的传者和受者视角的"媒介即意识"理论想象,并描绘该理论想象的图式。研究有两点需要特别阐明:研究对象不宜"泛媒介化","媒介即意识"更不是为唯心论站台,而是在唯物辩证法的基础上对两者关系的宏观思考和想象。 The rapid development of artificial intelligence technology greatly influences the journalism industry,and the change of media environment has become faster.In the research area of AI and media,there should be a theoretical foundation of journalism and communication,rather than stalling at the discussions of this social phenomenon.From the first level of media theory studies,this research analyzes the theoretical perspective of'the medium is consciousness'from the viewpoint of information sender and receiver respectively,and depicts graphic expression of that theory.There are two principles to be clarified:medium as the research subject should not be specifically defined,and'the medium is consciousness'does not stand for idealism.Instead,it is a macro perspective and imagination for the researches on the relationship between medium and consciousness based on materialist dialectics.
作者 黄鸿业 HUANG Hong-ye(School of Journalism and Communication,Wuhan University,Wuhan 430072,China;School of Literature and Media,Baise University,Baise 533000,China)
出处 《编辑之友》 CSSCI 北大核心 2019年第5期43-48,共6页 Editorial Friend
基金 教育部人文社会科学研究青年基金项目"青年群体的新媒体政治参与和核心价值观认同研究"(18YJC860024)
关键词 人工智能 AI 媒介环境学 意识 智能化 artificial intelligence AI theory of media ecosystem consciousness intellectualization
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参考文献4

  • 1王冰著..北美媒介环境学的理论想象[M].北京:光明日报出版社,2010:150.
  • 2李明伟..知媒者生存媒介环境学纵论/a media ecology approach to man and media[M],2010:281页.
  • 3严春友著..西方哲学新论 上[M].北京:中国社会科学出版社,2001:464.
  • 4李开复,王咏刚..人工智能[M],2017:295页.

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