摘要
随着移动互联网和社交媒体的快速发展,传统媒体的影响力不断减弱,媒体融合已成为科技期刊的必然选择。科技期刊媒体融合的最大障碍在于思维的转型。为此,笔者提出了科技期刊思维转型的3个重点:传播思维,在互动与分享中维系关系;服务思维,在满足与奉献中拉近距离;时效思维,在更新与改进中扩大影响。
With the rapid development of mobile internet and social media,the influence of traditional media has been weakened,and media convergence has become an inevitable choice for scientific journals.The biggest obstacle to the media convergence of scientific journals lies in the transformation of thinking.For this reason,the author puts forward 3 points for the transformation of scientific journals:1)communication thinking,maintaining relations in interaction and sharing;2)serving thinking,narrowing the gap between satisfaction and devotion;3)aging thinking,expanding influence in renewal and improvement.
作者
辛亮
黄雅意
黄锋
XIN Liang;HUANG Yayi;HUANG Feng(Editorial Department of Applied Mathematics and Mechanics,Chongqing Jiaotong University,400074,Chongqing,China)
出处
《编辑学报》
CSSCI
北大核心
2019年第2期156-158,共3页
Acta Editologica
基金
2018年度重庆市出版专项资金资助项目
关键词
媒体融合
思维转型
科技期刊
media convergence
thinking transformation
scientific journal
