摘要
"互联网+"已正式成为国家战略,主动融入"互联网+"行动计划是出版行业义不容辞的使命和责任。目前,"互联网+出版"面临观念陈旧、体制不顺、习惯依赖、内容过时、版权侵犯、人才匮乏和标准混乱等一系列挑战。出版业监管部门和从业主体应主动采取理顺互联网出版业管理体制、制定行业统一标准、推进技术创新、加大扶持力度、加强版权保护力度、重视立法工作、加强互联网出版人才培养等应对策略。站在"互联网+"的风口上,互联网出版业将迎来模式多样化、规模聚集化、内容增值化、生产绿色化、服务个性化的美好前景。
＂Internet ＋＂ has officially become a national strategy, and actively integrated into ＂internet ＋＂ action, which is the mission and responsibility of the publishing industry. At present, the ＂internet ＋ publication＂ is facing a series of challenges, such as anti- quated idea, unsuitable system, dependence of habit, outdated contents, copyright infringement, lack of human resources and standard chaos. Regulators and practitioners of publishing industry should actively take measures to cope with those challenges which include straightening management system, setting unified standard, promoting technology innovation, increasing support, strengthening the pro- tection of copyright, paying attention to the legislative work, strengthening personnel training. Standing on the tuyere of ＂internet ＋＂, the internet publishing industry will usher good prospects of mode diversification, scale aggregation, contents of value-added, green production and personalized service.
出处
《陕西行政学院学报》
2015年第4期42-45,共4页
Journal of Shaanxi Academy of Governance
关键词
“互联网+”
出版
挑战
对策
前景
＂Internet＋＂
publication
challenges
countermeasures
prospects
