摘要
新型网络技术的出现使人类进入移动互联网时代。时间是移动互联网交互的永远的载体,技术的演进深化了对个体时间的认识,并为选择更为合理的时间提出新挑战;移动互联网为空间提供了无限想象力的平台,作为经由信息流动所形成的共享时间的物质组织,流动空间形成了三个层次的特殊空间形式,商业对人类活动空间的关注将从有限性到无限性并回归到有限性;进而从人类行为的不确定性、分工和价值的变化可分析出商业创新的形成逻辑——在所有的商业活动嵌入了移动互联网因素之后,人类可能只分为两种:设计者和操作者。移动互联网下的商业活动,是人与人之间处在一定时空中,面对不确定,基于社会的分工基础进行的有价值交易的总称。通过对移动互联网时代下的商业创新本质的诠释,构建了一个以人为核心的商业创新分析框架。在此基础上,进一步对移动互联网时代商业创新的问题做了宏观上的概括和解答。
The occurrence of the new-type network technology has brought mankind into the age of mobile Internet. Time is the permanent vehicle of mobile Internet interaction. The evolution of technologies deepens people's understanding of individual time and brings new challenges for selecting more rational time. The mobile Internet offers space a platform with indefinite imagination. The flowing space, as the material organization of the shared time caused by information flow, took the shape of a unique space form with three levels. It means the way businesses cater to human activity space will shift from finiteness to infiniteness and to finiteness again. In terms o f human behavior, division of labor and the changes of value, the forming logic of business innova- tion is analyzed that human beings can be put into two categories: designers and operators after the mobile In- ternet is embedded into all business activities. Mobile Internet business is a generic term for all valuable trans- actions between human beings in certain time and space faced with uncertainties and based on the social divi- sion of labor. By expounding the nature of business innovation in the age of mobile Internet, the paper proposes an analytical outline for the business innovation with people at the core, and further summarizes and offers solu- tions to the problems concerning business innovation in the age of mobile Internet.
出处
《上海大学学报(社会科学版)》
CSSCI
北大核心
2015年第5期1-12,共12页
Journal of Shanghai University(Social Sciences Edition)
关键词
移动互联网
商业创新
商业模式
mobile Internet
business innovation
mode of business