摘要
基于用户体验视角分析科技期刊APP应用的可行性,指出科技期刊APP有助于优化期刊内容,实现科技期刊出版与阅读的"零时差";消除时空限制,拓宽科技期刊出版与影响的覆盖面;创新阅读体验,提升科技期刊读者的信息获取质量;顺应出版改革,提高科技期刊出版的市场生存能力。在此基础上分析科技期刊出版发行中的APP应用前景,提出科技期刊出版资源个性化定制与推送、科技期刊服务创新、科技期刊APP品牌营销和盈利模式创新等措施,以进一步深化和提升科技期刊的影响力。
The thesis explains the feasibility of scientificjournals' APP fromthe perspective of user experience. It points out that scientificjournals' APP are conducive to optimize the journals' content, to achieve the synchronization between publication and reading, to get rid of the restrictions of time and space, to broaden scientificjournals' influence, to bring newreading experience, to improve the information quality, and to conformto the reforms in publishing industry so as to improve the market viability of scientificjournals. The paper analyzes the application prospect of APP in scientificjournals' publication based on the above analysis. It puts forward some measures such as developing personalized customization and push systems, service innovation, and innovations on the brand marketing and profit-making models in order to improve the influence of scientific journals.
出处
《莆田学院学报》
2015年第3期83-87,共5页
Journal of putian University
关键词
用户体验
零时差
出版
scientificjournals's APP
user experience
synchronization
publication