摘要
选取苹果App Store中Elsevier和Highwire的医学期刊App进行研究,分析其应用现状及用户的评价情况,并选取2家出版社最热门的2款App进行对比。结果发现:内容丰富性、功能多样性、界面友好性、操作简易性是影响用户选择的主要因素,其中对App功能设计的关注最多;而Highwire的医学期刊App凭借更为丰富的内容以及更为友好、实用的功能设计,比Elsevier在用户中赢得了更好的口碑。认为要做好医学期刊的App,需要不断改进内容和功能的建设。
Apps of medical journals developed by Elsevier and Highwire in App Store were studied, and then the status of application and evaluation from users＇part were analyzed. In addition, best-sellers from two developers were also compared. It showed that rich contents, diverse functions, user-friendly interface and simple operation were main factors influencing users＇ choice. And the most attention was paid on function. With richer contents and more practical functions, Apps developed by Highwire won better reputation than those developed by Elsevier. Therefore, more improvements in contents and functions should be made for developing qualified Apps of medical journals.
出处
《编辑学报》
CSSCI
北大核心
2015年第3期266-269,共4页
Acta Editologica
