摘要
随着信息化社会的到来,依托于网络技术、数字技术,移动技术等的新媒体飞速发展且逐步为大众所喜爱接受。而高校青年更是新媒体的主体,其生活方式、行为方式、交流方式等随着新媒体的发展也在不断改变。因此,新媒体的不断普及给高校共青团建设提出了新的机遇与挑战。在此背景下,了解新媒体的特点及高校青年群体的个性,明确高校团建工作开展过程中的机遇和挑战,从而更好地利用新媒体服务引导青年团员显得更为重要。
With the advent of information society, new media, relying on network technology, digital technology and mobile technology, are developing rapidly and have gradually been favored and accepted by the public. University students are the subject of new media, so their ways of life, behavior and communication are changing with the development of new media. Therefore, the continuous popularization of new media has proposed new opportunities and challenges for university Youth League construction. In the background, it is particularly important to learn about the characteristics of new media and the personalities of university students, and clarify the opportunities and challenges in university Youth League construction, so as to better utilize new media to serve and guide Youth League members.
出处
《科教文汇》
2015年第5期149-150,共2页
Journal of Science and Education
关键词
新媒体
高校团建
开展路径
new media
university Youth League construction
implementation ways