摘要
麻江县是我国西南地区最大的蓝莓种植基地,当地的蓝莓旅游开发以采摘观光为主,旅游开发层次低,社会经济效益差。为提升效益,麻江县蓝莓旅游开发必须朝养生度假的方向转型升级。文章对麻江县蓝莓养生度假旅游开发的可行性作出分析,并提出开发构思。
Majiang county is the largest blueberry planting base in southwest of China. The local tourism development is given priority to with picking blueberries, low level of tourism development, the social and economic benefit of tourism is poor. In order to enhance revenue, Majiang blueberry tourism development should go in the direction of wellness resort development. In this paper, the feasibility of Majiang blueberry health tourism resort development was analyzed.
出处
《凯里学院学报》
2015年第1期84-87,共4页
Journal of Kaili University
基金
贵州省教育厅项目"凯麻同城化背景下麻江县蓝莓旅游开发研究"(项目编号:13QN008)
凯里学院青年课题(项目编号:Z1129)
关键词
麻江县
蓝莓
养生
旅游
Majiang
blueberry
wellness
tourism