摘要
本文以本土文化为核心,以符号学为理论基础,以经典国货作为研究切入点,从文化角度探讨"经典国货复兴"、"本土文化热"等文化现象背后反应的当代人对于本土文化关注的社会心理。针对当前本土文化产品设计策略研究的空白状态,本项研究拟将本土文化符号融入当代产品设计中的策略与方法,为本土文化产品的设计开发提供更多的发展方向与模式。
Local culture is the core of this paper, with semiology as theoretical basis and classic domestic goods as the starting point. From the angle of culture, we explore the invisible social psychology behind the cultural phenomenon like the renaissance of domestic goods. In the view of the blank status of local culture design, we explore to use the strategies and methods of integrating local cultural symbols into contemporary product design to provide more development directions and modes for the native culture product design.
出处
《设计》
2015年第1期64-67,共4页
Design
关键词
本土文化
经典国货
产品设计
Native culture Classic domestic goods Product design
