摘要
企业视觉识别系统为企业发展带来了巨大成功,校园视觉识别系统目前并未发挥出其足够大的作用。校园视觉识别系统与企业视觉识别系统一脉相承,但又有其特点。校园视觉识别系统具有导向、文化传播与传承、装饰美化三大功能,能够有力地促进校园文化建设。在具体设计实施中主要涉及标志、标准色、标准字体、吉祥物等方面。
The enterprise visual identification system has brought huge success for the development of the enterprise.However,the campus visual identification system has not played its role fully.The campus visual identification system remains connected with the enterprise visual identification system,but it also has its characteristics.It has three functions including guidance function,cultural transmission and inheritance function,and decoration and beautification function,which can effectively promote the construction of campus culture.In the specific design implementation,it mainly involves the logo,standard color,standard font,mascot and so on.
出处
《青岛职业技术学院学报》
2014年第5期36-40,共5页
Journal of Qingdao Technical College
基金
2011年青岛职业技术学院院级科研课题(11-B-3)
关键词
视觉识别系统
校园文化
校园标志
visual identification system
campus culture
campus symbol
