摘要
为了考查突发公共卫生事件后公众的出游意愿,在MGB模型的基础上,构建影响出游意愿各自因素之间关系的概念模型.提出了10个假设,揭示突发公共卫生事件后各因素对出游意愿影响的作用机理,运用回归分析和路径分析方法,对所收集到的有效样本数据进行实证研究.研究显示,出游态度、感知行为控制和积极的预期情感对出游欲望有显著的正向影响;出游欲望和非药物干预行为对出游意愿有显著的正向影响;消极的预期情感对出游欲望有显著的负向影响,对突发公共卫生事件的认知使出游者采取非药物干预的行为也有明显的正向影响.
Based on the model of goal-directed behavior, a conceptual model is set up to investigate travelers＇ intention after public health emergency. This paper raises 10 hypotheses, and finally reveals the mechanism of action after public health emergency. At the same time, it carries out the empirical analysis for samples with regression analysis and path analysis. The results show that attitude, perceived behavior control and positive anticipated emotion have a positive effect toward travel desire, and travel desire and non-pharmaceutical interventions have a positive effect to travel intention, but the negative anticipated emotion has a negative effect to travel intention. The cognition toward public health emergency has a positive effect to the behavior of non-pharmaceutical interventions.
出处
《交通运输系统工程与信息》
EI
CSCD
北大核心
2014年第5期234-241,共8页
Journal of Transportation Systems Engineering and Information Technology
基金
国家自然科学基金(71172002
71372132)
关键词
交通运输经济
出游意愿
实证研究
突发公共卫生事件
目标导向行为模型
transportation economy
travel intention
empirical study
public health emergency
model of goal-directed behavior
