摘要
经济全球化促使足球由纯粹的体育运动演变为一种新颖的复合型产业,它根植于现代优越的发展环境中,有其特有的特点和无限的魅力。大力发展足球产业不仅可以娱乐大众,还可以促进经济社会发展,加强不同国家、民族间的相互沟通联系。桂林是国际旅游名城,有着悠久的文化历史,引人入胜的旖旎风光,不拘一格的发展理念,为足球产业的发展提供了较为广阔的平台。桂林足球产业园的建立,更是把足球产业推上了一个新台阶。要充分把握契机,大力挖掘足球产业与经济社会的关系,以此促进桂林经济社会快速发展。
Football is evolved from a pure sport match to a novel composite industry by the effect of the eco- nomic globalization. It is rooted in the development of superior modern environment, which has its own u- nique characteristics and infinite charm. The development of the football industry can not only entertain peo- ple, but also promote the economic and social development, strengthen the mutual communication between different countries and nations. As one of the famous cities of tourism in the world, Guilin has a long cultur- al history, fascinating scenery and all kinds of concepts of development, which provides a broader platform for the development of football industry. The establishment of Guilin football industrial park has even pushed the football industry to a new level. Therefore, the opportunity should be fully grasped to find the relation5 between the football industry and social economy and promote the rapid economic and social devel- opment of Guilin.
出处
《桂林师范高等专科学校学报》
2014年第3期159-161,共3页
Journal of Guilin Normal College
关键词
足球产业
桂林经济社会发展
品牌
文化
football industry
the economic and social development of Guilin
promotion
brand
culture