摘要
为了探究政府补贴策略下的农产品绿色供应链政企决策,构建了政府补贴策略下的政企博弈模型,分析了模型在纯策略和混合策略下的最优均衡决策结果,确定了政府补贴策略下政企采取的最优决策。结果表明:纯策略下,为实现最优均衡决策,政府补贴力度受传统农产品利润、绿色农产品利润、政府对绿色农产品补贴所获得社会效用等因素影响;混合策略下,政府补贴系数随政府补贴概率和企业提供绿色农产品概率增大而增大,反之亦然。
In order to explore the government＇s and enterprises＇ decisions of agricultural products green supply chain under government subsidies strategies,this paper builds a game theory model between government and enterprise under subsidies strategies.This paper analyzes the optimal equilibrium decision results of the model under pure and mixed strategies,and then determines the optimal decisions adopted by government and enterprise under government subsidies strategies.The results show that under the situation of pure strategy,to achieve optimal equilibrium,the government subsidy is influenced by factors such as the profit of traditional agricultural products,profit of green agricultural products,and the social utility got by government due to subsidy on green agricultural products.Under the situation of mixed strategy,the government subsidy coefficient increases with the increasing of government subsidy probability and green agricultural product probability provided by enterprises,and vice versa.
出处
《广东农业科学》
CAS
CSCD
北大核心
2014年第15期215-219,共5页
Guangdong Agricultural Sciences
基金
国家社会科学基金(14BJY112)
黑龙江省教育厅科研项目(12541217)
哈尔滨商业大学青年教师人文社科基金(HCUW2013014)
关键词
绿色供应链
农产品安全
补贴
博弈
green supply chain（GSC）
agricultural products safety
subsidy
game theory
