摘要
延边卫视作为国内唯一的地区级、朝鲜语卫星电视,是在对内传播的同时代表国家承担对外传播任务、塑造国家形象的跨境传播媒体。旨在分析延边卫视承担跨境传播使命的历史必然性,把握延边卫视跨境传播的探索历程,探讨其依托民族形象传播塑造国家形象的启示,为边疆少数民族地区的卫星电视如何在新形势下开展跨境传播、塑造国家形象提供借鉴和参考。
As the only domestic regional Korean satellite TV in China, Yanbian TV is a crossborder transmission medium, which not only undertakes the task of internal communication but also the task of international communication and shaping the image of the country. This paper attempts to probe into the historical inevitability of cross-border communication carried out by Yanbian TV and the exploration process of Yanbian TV in cross-border transmission and discusses the enlightenments for the transmission and shaping of country image based on the transmission of national image, aiming at providing references for satellite TV in frontier minority areas in cross-border transmission and molding our country′s image under the new situation.
出处
《大连民族学院学报》
CAS
2014年第4期455-460,共6页
Journal of Dalian Nationalities University
基金
国家社科基金项目(1949-2010)(11BXW003)
中央高校基本科研业务费专项资金资助项目(ZJ12RWYB002)
辽宁省经济社会发展立项课题(2014lslkziwx-15)
关键词
延边卫视
跨境传播
民族形象
国家形象
Yanbian TV
cross-border transmission
national image
country image
