摘要
在功能语言学评价系统理论框架下,通过对80篇书评和121份调查问卷进行数据分析,探讨网上的编辑书评和两种读者书评之间存在的评价系统选择差异,以及其差异在专业程度和可信度上产生的效果。研究表明,编辑书评与读者书评在情感系统和介入系统选择上存在差异,处于"编辑声音-读者声音"连续统上,在专业性和可信度上形成互补,最终达到书商推销其书籍的目的。
Under the framework of the appraisal system in SFL,this paper analyzes 80 book reviews and 121 surveys to explore the effect of the choice of appraisal system in editorial reviews and two types of customer reviews on their professionalism and credibility. The result shows that editorial reviews and customer reviews differ in the choice of Affect and Engagement system. They are on the continuum of ＂editorial voice customer voice＂ and complement each other in professionalism and credibility so as to meet the need of promoting the conccrned books.
出处
《长沙理工大学学报（社会科学版）》
2014年第4期86-89,共4页
Journal of Changsha University of Science and Technology：Social Science
基金
广东金融学院项目"编辑书评与读者书评评价特征对比研究"(13XJ04-02)
关键词
编辑书评
读者书评
评价系统
读者反应
editorial review
customer review
appraisal system
reader response
