摘要
文化产业发展不仅要经济效益,更要社会效益。文章从调查和实证两个途径,对文化产业的社会效益进行评价与分析,结合调查研究和相关理论,构建评价指标体系,运用熵权法对评价指标赋权,对我国31个省、市、自治区的文化产业社会效益进行实证分析。两种途径得到结果显示,社会效益好的前十个省趋同,能够说明调查和实证的有效性,同时,熵权法能够客观准确地反映各指标贡献信息的大小,评价结果能为文化产业相关部门决策提供参考依据。
The development of cultural industry should not only focus on the economic benefits, but also the social benefits. Through the two ways of survey research and empirical study, this article has analyzed and evaluated the social benefits of the cultural industry. Combining with the survey research and based on related theory, this article has established the evaluation index system end used the entropy weight method to determine these indexes weight and then it has analyzed the 31 provinces, cities and autonomous region of the social benefit of the cultural industry in China. The results have showed that there is a convergence between the two ways in the top ten provinces of the social benefits and it con also illustrate the effectiveness of the two ways. Meanwhile, the entropy weight method can objectively and exactly measure the information of the evaluation indexes end thus the conclusion con provide reference for the cultural industry related decision-making departments.
出处
《出版科学》
CSSCI
北大核心
2014年第3期54-62,共9页
Publishing Journal
基金
江苏省物价局立项研究课题"文化资源产业化运作管理及监审问题研究"(SJY20119112/1)阶段性成果
关键词
文化产业社会效益
熵权法
效益评价
Cultural industry social benefits Entropy weight Benefit evaluation
