摘要
皖南国际旅游文化示范区的设立是安徽省建立"旅游经济强省"的一项重要举措.皖南地区历史文化资源具有多元性、差异性、民族性特色,基于经济全球化与旅游文化产业发展的背景,从文化异质性视角出发,围绕入境旅游发展,将皖南国际旅游文化示范区与国内热点入境旅游目的地进行比较,提出其国际化战略构想:凸显文化特质,代表中国民族文化的组成部分走向世界;加强旅游联合,优化国际旅游路线,发挥热点入境旅游目的地的带动效应.
The establishment of the tourist area in Southern Anhui is an important action in the build- ing of tourism economic strong province. Historical and cultural resources in Southern Anhui have the characteristic of pluralism, diversity and nationality. Based on the development of economic globalization and tourism culture industry,this paper compares this region with those in domestic hot inbound tourism area in view of cultural heterogeneity surrounding the development of inbound tourism, and then put for- ward the international strategy.it should step to the world standing for the Chinese national culture high- lighting its characteristics and strengthen the union of tourism, optimize the international tourism routes and give play to the full effect of inbound tourism.
出处
《曲阜师范大学学报（自然科学版）》
CAS
2014年第2期84-88,共5页
Journal of Qufu Normal University(Natural Science)
基金
安徽省教育厅重点项目(SK2012A058)
安徽师范大学重大项目(FRZD201302)
芜湖市软科学项目(2012rkx06)
关键词
文化异质性
区域旅游
国际化战略
皖南
cultural heterogeneity
regional tourism
international strategy
Southern
