摘要
新媒体给新形势下党群关系带来了新的机遇和挑战,新媒体语境也因此成为密切党群关系的重要场域。党委政府与党员干部必须充分认识新媒体语境,探索建立和强化党群沟通机制的新型策略,促进党委政府、新媒体和网民之间的良性互动,从而进一步密切党群关系。
New media, with its distinctive characteristics, has brought new opportunities and new challenges to farty- Masses relationship under the new situation. New media context has therefore become an important field to close Party- Masses relationship. Party committees, governments, party members and cadres have to fully understand the the new media context, to explore new strategies of establishing and strengthening the communication mechanism between the Party and the masses, so asto promote the benign interaction between the government, the new media and the neti- zens, further closing the ties between the Party and the masses.
出处
《宜宾学院学报》
2014年第1期85-89,共5页
Journal of Yibin University
关键词
新媒体语境
机遇
挑战
策略
党群关系
new media context
opportunities
challenges
strategies
Party-Masses relationship
