摘要
都市报大学生周刊指依托都市报创办的、以在校大学生为目标受众的周刊。本文通过梳理比较都市报大学生周刊出版、发行各环节的现状,分析了其产生的市场背景,并为这种报中刊的未来发展探索路径。
College Students Weekly of city newspapers is a Weekly created based on city newspapers and by taking college students as the target of audience. This paper analyzes the background of the Weekly market by comparing and discussing the sta- tus quo of the publication and dissemination of the Weekly of city newspapers and explores the path for the f＇uture development of the Weekly.
出处
《重庆工商大学学报（社会科学版）》
2014年第1期92-96,共5页
Journal of Chongqing Technology and Business University：Social Science Edition
关键词
大学生周刊
都市报
出版
发行
采编
College Weekly
city newspaper
publication
dissemination
news collection and edition
