摘要
以黄山风景区为例,运用多学科的相关理论,通过问卷调查和实地考察访谈,采用探索性因子分析和验证性因子分析相结合的方法,对遗产旅游地居民社会文化影响感知进行研究,旨在为当地政府制定旅游业发展规划及政策、加强管理和进行市场营销提供科学依据,以促进遗产地旅游的可持续发展。
Taking Huangshan Mountain scenic areas as the research object, and by using the multi-dis- ciplinary theories and the methods of surveying and interviewing, the perception of social and cultural impact from residents around mountain heritage areas is explored based on the exploratory factor anal- ysis and the confirmatory factor analysis. The research aims to provide a scientific basis for the local government to make tourism development planning and policy and strengthen the management and marketing, so as to promote the sustainable development of heritage tourism.
出处
《合肥工业大学学报（社会科学版）》
2013年第6期29-33,共5页
Journal of Hefei University of Technology(Social Sciences)
基金
国家自然科学基金项目(41071327)
安徽省教育厅自然科学研究项目(KJ2008A115)
关键词
遗产地
居民
社会文化影响感知
黄山
heritage area
resident
perception of social and cultural impact
Huangshan Mountain
