摘要
微博时代的舆情正成为社会管理的一大挑战,依托微博形成有别于传统的特质,一是形成的便捷性,二是效果的爆炸性,三是内容的社会性。微博舆情的生成离不开信息接收者、媒体运营商和政府管理者之间的共同作用。微博时代下的舆情治理路径如下:一要打造公民社会,提升公民意识;二要塑造责任媒体,加强媒体责任;三要建设现代型政府,完善政府职能。
The public opinion is becoming a major challenge for social management in the era of micro-biog. Relying on characteristics of micro-blog, it has formed its own characteristics, which is different from the traditional form, such as the easy patterning, the explosive effect and the social content. It is formed by a joint action, inclu- ding the recipients of information, media operators and government regulators. The paths of governance in the era of micro-blog are as follows ： to enhance civic awareness through the construction of civil society ; to strengthen media responsibility through the shape of media responsibility; to improve the functions through the building of a modern type of government.
出处
《辽宁医学院学报（社会科学版）》
2014年第1期133-135,共3页
Journal of Liaoning Medical College:Social Science Edition
关键词
微博
舆情
治理路径
micro-blog, public opinion, path of governance
