摘要
本文以某饭店作为具体的调研目标,首先对客户评价因素进行分析,建立层次模型,然后用层次分析法对模型进行定量分析,运用模糊综合评价最后得出客户等级综合评定结果。
Taking a restaurant as the specific research objective, the paper firstly analyzes the customer evaluation factors, establishes the hierarchical model, then makes quantitative analysis by using the analytic hierarchy process model. In the end, it gets the customer grade comprehensive evaluation results by using the fuzzy comprehensive evaluation.
出处
《价值工程》
2013年第30期146-147,共2页
Value Engineering
关键词
层次分析法
顾客满意度
饭店评估
analytic hierarchy process （AHP）
customer satisfaction
hotel evaluation
