摘要
在网络日益兴盛、影响力和受众急剧膨胀的新媒体时代,传统报纸的生存空间被一再压缩,受到了前所未有的冲击。本文对这一媒介环境下陕西五大报纸全媒体发展的困境进行了调查研究,指出盲目的从众、依赖新媒体并非报纸媒体发展的神丹妙药;并提出报业发展的未来趋势核心在于提升新闻品质,进行新闻改革,以内容立足,打破藩篱,赢得发展。报纸在新媒体时代应该做优秀的"信源",在与新媒体的竞争和融合中走出真正的持续发展之路。
In the new media age which has a large net , big influence and crowds of audience, there is a narrow hope for tra- ditional newspapers. This paper gives a survey of the five big newspapers in Shaanxi in totovision devel, opment and indicates that following the tide and relying on the new media is not a wonder drug, hut focusing on the quality of news and undertaking some reform will bring triumph. Newspapers should be the source of information and pave the sustainable way in competition and inte- gration with the new media.
出处
《宝鸡文理学院学报（社会科学版）》
2013年第4期133-136,共4页
Journal of Baoji University of Arts and Sciences：Social Science Edition
关键词
陕西报业
全媒体困境
新闻改革
Shaanxi newspapers
Totovision dilemma
journalism reform
