摘要
在中国加入世贸组织的大背景下,我国的各行各业都迎来了机遇与挑战并存的时代。商务英语专业的毕业生并没有像开设此专业的高职院校所预想的那样受到众多企业的追捧。高职院校商务英语专业的发展陷入了"瓶颈期"。文本从商务英语专业"瓶颈期"产生的原因着手,通过对未来商务英语专业发展趋势的展望,提出了商务英语专业建设的几点改进建议。
In the context of China's accession to WTO, all walks of life in China have ushered in the era of opportunities and challenges. Business English graduates are not much sought after by many companies as vocational colleges expected. The development of Business English Professional in vocation- al colleges has come into a "bottleneck". Starting from the causes of the "bottleneck" in Business English major, the paper puts forward a few suggestions for improvement by looking into the developmental trend of Business English profession construction.
出处
《天津职业院校联合学报》
2013年第4期37-40,共4页
Journal of Tianjin Vocational Institutes
关键词
专业建设
瓶颈期
商务英语
人才培养
改进
professional construction
bottleneck
Business English
personnel training
improve-ment