摘要
"读图时代"使图片从辅助地位走上了与文字同为主体的地位。在这个大背景下,企业报也通过加强图片编辑工作,不断挖掘新闻潜力,增强报纸的视觉冲击力。企业报面临着报道范围和图片表现形式单一,版面容量小,优秀稿件少等诸多问题,这些问题都制约着图片的编发水平。本文从新闻图片在企业报中发挥的重要作用以及使用现状,企业图片编辑工作面临的实际问题,以及怎样克服瓶颈实现再提升等三个方面切入,对如何提高企业报的图片编辑质量,使有限的资源得以更好的发挥进行论述。
"The age of reading pictures" makes the picture dominate the same position as the words instead of the auxiliary.In this context,enterprise newspapers should focus on photo editing,constantly explore news potential and enhance the visual impact of the newspaper.The enterprise newspapers are faced with the problems of the limited reported scope and picture forms,small layout capacity and less excellent articles,all of which are restricting the level of the editing and publishing of the pictures.Starting with such three aspects as the important role of the news photos played in the enterprise newspapers and the current using situation,problems in image editing work,and the way of overcoming the bottleneck and realizing the re-upgrading,the paper discusses the methods of improving the editorial quality and bringing the limited resources into full play.
出处
《天津职业院校联合学报》
2013年第1期126-128,共3页
Journal of Tianjin Vocational Institutes
关键词
小型企业报
图片编辑
瓶颈
措施办法
small-sized enterprise newspaper
photo editing
bottleneck
measures and methods