摘要
"过程式"考核适应了当前课程改革的需要,被越来越广泛的运用。总结多年的实践经验,对高职营销专业《市场营销学》课程如何实施"过程式"考核提出了观点和建议。
Procedural assessment was more and more widely used in higher vocational colleges because it met the needs of the curriculum reform. Through years of practices, this paper put forward suggestions on how to implement the procedural as- sessment in marketing teaching.
出处
《鸡西大学学报（综合版）》
2013年第1期15-17,共3页
JOurnal of Jixi University:comprehensive Edition
