摘要
2011-2012中国职业篮球联赛引入众多前NBA球员,联赛面临新的发展机遇与挑战;采用文献资料、专家访谈、逻辑推理等方法,对中国职业篮球联赛外援效应进行探究。结果表明:中国职业篮球联赛迎来绝佳发展契机,外援对提升联赛品牌价值、整体竞技水平、对抗性、观赏性、均衡球队实力、群众体育开展、篮球文化建设产生正效应;对联赛管理、经营风险、球队对外援使用、国内后备球员培养、竞技篮球发展、篮球文化创新发展有负效应;并针对存在问题提出对策,旨在为中国职业篮球联赛及中国篮球快速健康发展提供理论参考。
With the introduction of a number of former NBA player in 2011-2012 CBA,the CBA is facing new development opportunities and challenges;this paper documents,interviews with experts,and logical reasoning methods,explore the issue of CBA foreign aid effect.The results showed that： the CBA introduction of a number of former NBA player to usher in a great opportunity for development,foreign aid to enhance the brand value of CBA,the overall competitive level,confrontational,ornamental,balanced team is the development of mass sports,basketball and cultural construction have a positive effect;CBA difficult to manage business risks,domestic reserve players training,development of competitive basketball,basketball culture of innovation and development have a negative effect;and proposed the development of countermeasures for the problems,and aims to provide theoretical reference for the rapid and sound development of the CBA and the Chinese basketball.
出处
《吉林体育学院学报》
2012年第6期72-76,共5页
Journal of Jilin Sport University
