摘要
随着城市化进程的加快,传统机动化模式带来了诸多城市化问题。汽车共享是一种兼顾经济效益和社会效益的机动化模式,既满足城市化进程中机动车辆的需求,又符合可持续发展的要求。汽车共享能否成功推行,关键在于其带来的效用是否满足市场需求。在介绍汽车共享运行模式的同时,针对影响消费者选择因素,阐述汽车共享带来的效用以及效用最大化的措施,从而为我国发展汽车共享提供借鉴。
With the acceleration of urbanization, motorization traditional mode of urbanization brought man3, problems. Car sharing is a kind of motorization model, with both the economic efficiency and the social efficiency, which can meet the urbanization process of the motor vehicle demand, and in conformity with the requirement of sustainable development. The success of Car sharing lies in the implementation of the utility meeting the market demand. This paper introduces the car sharing operation mode, the influence factors on consumer choice, this paper brings the utility of the car sharing, and puts forward utility maximization measures, so as to provide reference for the development of the car sharing in China.
出处
《交通与运输》
2012年第H07期132-135,共4页
Traffic & Transportation
基金
教育部人文社科规划项目(11YJA790227)
