摘要
读者阅读报纸的过程,实际就是一个接收信息和对信息作出反馈的过程。相较于一般信息,有效信息的含金量高,在信息传递的过程中发挥着重要作用。对于校报而言,有效信息数量的多少,价值的大小在一定程度上决定着整张报纸的质量。因而,对有效信息进行思考和探讨,有助于进一步提升校报的可读性,为校报赢得更多的受众。
The process of reading newspaper, is actually a process of receiving information and information feedback. Compared with the general information, effective information plays an important role in the process of information transmission. For the University newspaper, the quantity and the value of effective information, determine the whole paper quality to a certain extent. Therefore, to communicate and discuss the effective information, helpsto further improving the readability of the college newspaper and win more audience.
出处
《嘉应学院学报》
2012年第4期97-100,共4页
Journal of Jiaying University
关键词
高校校报
有效信息
可读性
校报编辑
university newspaper
effective information
readability
university newspaper editior