摘要
本文通过对高职电子商务专业的实践教学背景、现状、存在的突出问题以及实施效果进行描述、分析,提出了以三个导向为理念,以企业、社会需求为目标,以项目为驱动来开展实践教学,旨在总结出一系列科学、有效、创新的教学方法,对提高电子商务实践教学质量,提升教学效果,有着重要的践行、推广意义。
Based on the analysis of background,present situation,the problems and implementation effect of practice teaching of higher vocational e-commerce specialty,this paper puts forward three guidance as ideas,demand for enterprise,society as goal,projects as driver to carry out practice teaching,and aims to sum up a series of scientific,effective and innovative teaching methods,which has the important practice,promoting significance to improve the quality of practice teaching of electronic commerce and improve the teaching effect.
出处
《价值工程》
2012年第17期249-250,共2页
Value Engineering
关键词
电子商务
实践教学
项目驱动
e-commerce
practice teaching
project-driven