3Williams L S. Experiential Tourism around the World and at home: Definitions and Standards [J]. International Journal of Service and Standards,2006,2(1). 被引量:1
4II Pine B J, Gilmore J H. Welcome to the Experience Economy[M]. Harvard Business Review, 1998. 被引量:1
5Schmitt B.Experiential Marketing: How to get customers to sense, feel, think, ACT, and relate to your company and brands [M]. New York: the Free Press, 1999. 被引量:1