摘要
地市媒体占我国媒体总数的半壁江山,其公信力的提高,对我国社会和谐稳定及传媒事业发展均有十分重要的意义。文章通过对广东省惠州市的调查与分析,考察我国地市媒体公信力现状。发现惠州市媒体的公信力尚处在一个相对较低的水平,公信力得分中间值稍稍偏上,低于调查涉及的10家中央、省及香港媒体。测量指标分析显示,舆论监督的薄弱是制约惠州媒体公信力水平的重要因素。
The number of local media consists 50 percent of Chinese media, so the improvement of the media credibility is of great im- portance to the harmonious stability of the society and the development of media. This article investigated and analyzed the media situa- tion of Huizbou City to inspect the media credibility of local cities in China. It shows that the media credibility of Huizhou is still in a low level, under the investigation involved other 10 media from central government, capital cities and Hongkong. The measure index a- nalysis shows that the poor supervision by public is the main reason restrictin~ the media credibility of Huizhou.
出处
《惠州学院学报》
2012年第1期27-31,共5页
Journal of Huizhou University
基金
广东省哲学社会科学规划项目(09L-02)
关键词
地市媒体
公信力
广东省
惠州市
the local media
credibility
Guangdong Province
Huizhou City
