摘要
随着网络化时代的到来,酒店尤其是星级酒店建设自身的网站已经成为一种趋势。文章从酒店消费者的购买行为角度出发,探讨我国星级酒店网站功能基本模式,然后根据此模式对湖南省星级酒店的网站功能进行分类统计和现状分析,在此基础上对完善湖南星级酒店网站功能建设提出了几点建议。
In the network era, star hotel building its own website has become a trend. From the perspective of consumer behavior, this article discusses the basic mode of star hotel＇s website, and then based on this model, the author countes the website of the star hotels in Hunan Province, and then analyzes the situation. On this basis, the article gives some suggestions at last.
出处
《职教与经济研究》
2011年第4期54-58,共5页
Vocational Education and Economy Research
关键词
星级酒店
网站
功能
探讨
湖南省
star hotel
website
features
discussion
Hunan Province.
