摘要
开封菊花文化源远流长,是我国菊花花种培育中心、栽培中心和游览观赏中心,有"菊城"之称。开封旅游在菊花产品的开发方面,仅是依靠一年一度的菊花节游廊观赏带动菊花产业的发展,以菊花为产品、服务的旅游尚未形成商品化、产业化的发展态势。从旅游活动的基本环节出发,挖掘菊花在游客"观"、"吃"、"听"、"购"、"娱"过程中的各种价值,打造具有菊城特色的开封市菊花产品、服务,为开封旅游业发展提供一种"菊花"特色发展之路。
There is a long history of Chrysanthemum culture in Kaifeng,which is the training center of chrysanthemum flower seeds,cultivation center and visit the viewing center,and is famous for the ＂chrysanthemum city ＂.The chrysanthemum product development of Kaifeng tourism is only depended on the annual chrysanthemum festival by sightseeing tourism,the chrysanthemum tourism has not yet formed the trend of commercialization and industrialization of development.Based on the basic aspects of tourism activities,excavating the all kinds of chrysanthemum values in the tourist process of ＂view ＂,＂eat＂,＂Listen ＂,＂buy＂,＂entertainment＂ and creating a daisy Chrysanthemum Kaifeng City Features products and services to provide a way of chrysanthemum feature of Kaifeng tourism development.
出处
《国土与自然资源研究》
2012年第1期94-96,共3页
Territory & Natural Resources Study
基金
河南省科技厅软科学项目(09240041002)
关键词
菊花
菊文化
旅游产业
开封
chrysanthemum
chrysanthemum culture
tourism industry
Kaifeng
