摘要
对我国中原地区的女大学生进行了内衣消费行为的调研,并对调研结果进行了详细分析,提出了影响中原地区女大学生内衣消费行为的因素,并对内衣生产者和销售者提出了建议。
The female undergraduate' s buying behavior of underwear in Zhongyuan area was researched, and research results were analyzed in detail. The influence factors of female undergraduate' s underwear consumer behavior in Zhongyuan area were put forward, and suggestions for underwear producers and sellers were proposed.
出处
《国际纺织导报》
2011年第11期71-72,74,75,共4页
Melliand China
关键词
女大学生
内衣
消费行为
famale undergraduate
underwear
consumer behavior