摘要
随着旅游需求的不断增长,江西核心旅游景区的环境容量限制问题日益突显,这对单兵突进的旅游业发展模式提出了挑战。本文在分析江西旅游业现有发展格局基础上,提出了联合作战的发展策略和政策措施,即通过打造红、绿两条黄金旅游线路,将优势景区景点串起来,整合沿线旅游资源,融合沿线相关产业,提高旅游业整体效益。
With the continuously increasing demand for tourism,the problem of environmental capacity limit in the core scenic areas has become increasingly apparent,which has raised a challenge for the model of tourism industry development featuring solo advances.Based on the analysis on the existing development pattern of Jiangxi tourism,this papers has come up with the development tactics and policy measures featuring joint operation,in another word,through forging the routes of golden travel with red and green route,it is imperative to bring the scenic spots in the scenic areas together,integrate the tourism resources along the routes,and combine relevant industries along the routes to increase the overall efficiency of tourism industry.
出处
《企业经济》
CSSCI
北大核心
2011年第9期111-113,共3页
Enterprise Economy
关键词
旅游
现状
策略
江西
tourism
status
strategy
Jiangxi