摘要
杨凌示范区有着得天独厚的特色旅游资源,但由于一些必要的硬件设施建设滞后,加之对旅游资源的认识和开发力度不够、对旅游景点的规划不科学、对旅游产品开发与市场需求脱节,使其竞争力不强,制约了其旅游产业的发展。因此,为促进和杨凌示范区旅游产业的可持续发展,应积极推进其交通基础设施的建设、建立旅游联盟、做好旅游的营销管理、大力引进和培养高素质的旅游经营人才、科学规划村寨、开发"农家乐"旅游、促使旅游产业与相关产业相结合。
Yangling Demonstration Zone has a unique tourism resources, but some of the necessary hardware infrastructure lagged behind the understanding of tourism resources and inadequate development, scientific planning of tourist attractions, tourism product development and less competitive with the market demand of the and other factors, its tourism industry. Therefore, Yangling Demonstration Zone for the promotion and sustainable development of the tourism industry should actively promote its transport infrastructure, the establishment of Tourism Alliance, to do tourism marketing management, and import and business professionals to develop high-quality tourism, scientific planning and village to develop ＂Farm Fun＂ tour to promote the tourism industry and related industries combining.
出处
《现代物业（中旬刊）》
2011年第9期39-41,共3页
Modern Property Management
关键词
杨凌示范区
观光旅游
旅游产业
发展策略
Yangling Demonstration Zone
tourism
tourism industry
development strategy
