摘要
网络舆论对于传统舆论格局带来的变革性影响已经不容忽视,这种影响首先表现为在政府和公众的沟通中网络舆论已经趋近成为一股主流的力量,其次则体现在对传统新闻报道模式产生的影响。结合当下颇具影响力的网络舆论事件,契合江西网络发展实际,提出网络舆论控制与把关的手段,提请加强网络与传统媒体的融合互动,引导积极向上的网络舆论。
It is of no ignorance that public opinion on the internet has posed a transactional effect on the traditional public opinion structure： firstly internet has become a mainstream of communication between the government and the public and secondly internet has influenced the means of traditional press report. On the basis of the latest and most influential public opinion incidents on the internet together with the actual development of Jiangxi network, this paper raises the means of regulating and guarding pubic opinion on the internet to intensify the interaction and integration between the internet and traditional media. In this way, the aim of a healthy and upward public opinion on the internet can be realized.
出处
《江苏经贸职业技术学院学报》
2011年第3期36-40,共5页
Journal of Jiangsu Institute of Commerce
关键词
网络舆论
把关
传统媒体
融合互动
public opinion on the internet
guarding
traditional media
interaction and integration
