摘要
本文以上海博物馆从2008年3月10日实行免费开放以来的实践为案例，介绍了其通过对展厅实地监测获得数据，作为确定观众合理流量依据的调查过程、调查方法和调查结果。从中剖析了影响博物馆观众流量和合理的观众流量所必须考虑的各项因素，以及如何应对和避免博物馆因免费开放导致观众量激增问题的有效管理措施。阐明了观众流量的科学控制是博物馆免费开放能否达到预期效果的重要环节，是博物馆实施科学管理的有效手段之一。
This article takes the practice of free admission of Shanghai Museum since 10th Mar 2008 as a case. Data from on-spot monitoring are obtained, by which to suggest a reasonable number flow of visitors. Each element that may affect the flow and effective management face to the sharp increasing of visitors number cause by the free admission policy are analized. It is important to control the visitor flow in a scientific way, which is crucial to sustain the policy of free admission and museum management.
出处
《上海科技馆》
2010年第4期79-83,共5页
Journal of Shanghou Science & Technology Museur
