摘要
随着金融危机的发展,就业压力与日俱增,创业已成为大学生就业的选择之一,其重要性日趋明显。主要研究大学生的成就动机对创业态度、风险倾向、创业意愿的影响。研究发现,成就动机对创业态度、风险倾向影响的总效应分别为0.718和0.515,创业态度、风险倾向对创业意愿的总效应分别为0.685和0.715。
Establishing one＇ s own business has become a very important choice for undergraduate and graduate students because students are under a greater pressure for getting a job. The paper mainly discusses such factors which influence students＇ intention to establish their own businesses after graduation as achievement motivation; attitude to starting an un- dertaking, risk propensity, which can be directly improved through higher education. An empirical study shows that the standardized total effects of those factors above are 0. 718, 0. 515, 0. 685 and 0. 715 respectively.
出处
《科技管理研究》
北大核心
2011年第13期130-134,共5页
Science and Technology Management Research
基金
国家自然科学基金项目"产业集群发展与创业人才孵化互动机理研究"(70872034)
关键词
大学生
成就动机
风险倾向
创业态度
创业意愿
university students
achievement motivation
risk propensity
entrepreneurial attitude
entrepreneurial intension
