摘要
历史悠久的茶文化,正在日益成为杭州新时期旅游产品的重要组成部分,杭州茶文化旅游的发展已经具有一定规模。本文在对杭州茶文化旅游产品进行归纳整理的基础上,对其进行深入剖析,着重分析其发展中存在的不足,进而提出杭州茶文化旅游产品的开发应积极拓展思路,充分挖掘茶文化的深层次内涵,从多方面生动演绎和展现。
Tea culture ,with its long history, has become a significant part of tourism in China, and the tourism based on tea culture in Hangzhou has been developing steadily. This paper conducts an intensive analysis of the tea-culture tourism products in Hangzhou to identify the deficiencies in its development. Based on the analysis, the paper suggests broadening thinking patterns, exploring the in-depth knowledge of tea culture and exhibiting tea culture vividly from different angles to further develop such products.
关键词
杭州
茶文化
旅游产品
Hangzhou
tea culture
tourism products
