摘要
标志,是一种表明事物特征,具有指向意义的视觉符号。在社会活动和生活环境中无处不有,可以说我们已经生活在一个读图时代。当前,标志设计有两种趋势:一是标志构形强调传统文化要素;二是注重标志设计适应国际化趋势,建立"人类共同语言系统"。
Signs in social activities and living conditions everywhere. We have to live in a era of pictures.Seal,as the typical symbol of Chinese traditional culture,Because of its unique construction forms,Profound cultural connotation,Can be said is the image of the classical language.Seal showed on this feature,The stamp culture,seal element applied to the modern logo design is highly recognizable and distinctive individual character.
出处
《上海工艺美术》
2010年第2期98-100,共3页
Shanghai Arts & Crafts