摘要
基于对现有竞争情报分析方法体系的分析,结合动态竞争发展对竞争情报分析提出的新要求,以竞争情报对象为着眼点,构建由逻辑思维分析方法和专业技术分析方法二个层次所构成的面向对象的竞争情报分析方法体系,并阐释此方法体系的结构特点,剖析其内在机理。
Through analyzing the existing competitive intelligence analysis methods system and the new demand of competitive intelligence analysis in dynamic environment, the paper constructs an object-oriented competitive intelligence analysis methods system which is composed of two levels, including logical thought methods level and special technology methods level. Then, illustrates the main structural features and integrated mechanism of the system.
出处
《图书情报工作》
CSSCI
北大核心
2010年第12期100-103,108,共5页
Library and Information Service
关键词
竞争情报
分析方法体系
面向对象
competitive Intelligence analysis methods system object-oriented