摘要
从传播学的角度来看,"农家书屋"工程是一项特殊的传播活动。为此,通过运用传播学的5W模式,分析谁在传播,传播什么,通过什么渠道传播,对谁传播,要取得什么效果,从而更有针对性地开展"农家书屋"工程的建设。
From the view of communication theories,the ＂farmer＇s bookstores＂ is a special communication activity.With the ＂5W mode＂ in communication theory,＂who through which channel say what to whom with what effect＂ is analyzed,then,＂farmer＇s bookstores＂ can be developed better.
出处
《四川教育学院学报》
2009年第10期52-54,共3页
Journal of Sichuan College of Education
关键词
传播学
5W模式
农家书屋
communication theories
5W mode
Farmer＇s Bookstores
