摘要
长期以来,国内的VI设计显得过于呆板和程式化。本文讨论了VI基本要素与应用要素的组合及合理表现,并提出三点原则:既有统一性,又有变化性;变静态架构为动态架构;寻求民族性与国际化的契合点。
The author of this paper has discussed the composition of the basic and applicable elements an their expression and proposed three principles： unity an variety; static and dynamic; nationality and internationality.
出处
《南昌高专学报》
2009年第4期52-53,58,共3页
Journal of Nanchang Junior College
关键词
VI
基本要素
应用要素
动态架构
VI
basic elements
applicable elements
dynamic construct
